About Us

Pottery Supplies with Heart, Since 1994

Decopot Ltd was founded by Paul Pepworth in 1994 with a single focus: to supply potters with materials they could trust. From those early days in bisque tableware production to becoming one of New Zealand’s most respected pottery suppliers, Decopot has always been driven by creativity, technical know-how, and genuine connection with the ceramics community.

We operate from our fully customised premises in Palmerston North, supported by a passionate team of craftspeople, makers, and glaze experts.

Our Clay-Covered Journey

Decopot began with RAM-pressed bisque — made for the vibrant hand-painted ceramics and paint-your-own pottery boom of the ’90s. From there, the Claybright range of underglazes was developed with the support of Bruce and Gail Walford, offering studio-quality colour to artists across the country.

In 2003, we moved into our current space and launched Primo Clay and Primo Casting Slip, followed by our acquisition of glaze formulas from Western Potters Supplies in 2009. From that, Abbots Midfire Glazes were born — including refined versions of the well-loved Abbots Clear and Abbots White.

Collaborations, Craft & Custom Ware

We’ve had the privilege of working with some incredible New Zealand brands. In 2015, Decopot partnered with Stevens Homewares to produce Bayly & Collis tableware, and later that year, our longstanding relationship with Temuka Pottery led to acquiring the brand. Temuka ware is now produced entirely on-site in Palmerston North.

Since 2018, we’ve proudly made bespoke ceramic tableware for The Alchemist’s Table, used in some of New Zealand’s top restaurants.

Our Global Network

While much of what we do is made right here in NZ, we also source key materials from around the world.  Select bisque items — those not suited to RAM pressing in our Palmerston North factory — are hand-crafted to our specs by a trusted family pottery in China.

We also import quality oxides, frits, and ceramic pigments from leading suppliers in Britain, Germany, Spain, South Africa, China, and Taiwan.

One of the most important of these relationships is with Sibelco Germany which supplies the Primo-Pro branded clay bodies.

Why Choose Decopot?

✔️ 100% New Zealand-owned and operated
✔️ Based in Palmerston North since 1994
✔️ Trusted supplier to schools, studios, and production potters
✔️ Exclusive makers of Claybright Underglazes, Primo and Primo-Pro Clays, and Abbots Glaze and Raw Material ranges
✔️ Supporters of local ceramic artists and custom development

Meet the Team

Behind Decopot is a close-knit crew of thinkers, makers, testers, packers — and above all, doe-ers. We’re hands-on people who understand the process from raw material to finished form. Whether you're running a studio, teaching ceramics, or experimenting at home, we’re here to support your work with practical advice and the right materials — no fluff, just solid clay knowledge and good service.